MADE BY REAL PEOPLE WITH REAL STORIES, JUST LIKE YOU

We make super comfortable clothing that says what you’re feeling without you having to say a word. Every piece is rooted in real emotion, made with care by people with stories of their own, and designed to feel like second skin. No matter your color, size, background, or story, this is clothing made for people. Period.

WORN ON REPEAT

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Shop Bestseller MenShop Bestseller Women
Sale The Fragile Shirt - Men (Red) The Fragile Shirt - Men (Red) The Fragile Shirt - Men (Red) The Fragile Shirt - Men (Red)
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The Fragile Shirt - Men (Red) ₹ 3,749 ₹ 2,999
Sale The Fragile Shirt - Men (White) The Fragile Shirt - Men (White) The Fragile Shirt - Men (White) The Fragile Shirt - Men (White)
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The Fragile Shirt - Men (White) ₹ 3,749 ₹ 2,999
Sold out The Fragile Sweatshirt The Fragile Sweatshirt The Fragile Sweatshirt The Fragile Sweatshirt
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The Fragile Sweatshirt ₹ 3,000 ₹ 2,250
Available in 2 colors
Sale The Fragile Jogger The Fragile Jogger The Fragile Jogger The Fragile Jogger
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The Fragile Jogger ₹ 2,500 ₹ 1,875
Available in 2 colors
Sale The Tatiana The Tatiana The Tatiana The Tatiana
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The Tatiana ₹ 2,500 ₹ 1,750
Available in 2 colors
Sale The Mahika The Mahika The Mahika The Mahika
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The Mahika ₹ 2,500 ₹ 1,750
Available in 2 colors
Sale The Emotionally Available Shirt The Emotionally Available Shirt The Emotionally Available Shirt The Emotionally Available Shirt
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The Emotionally Available Shirt ₹ 3,000 ₹ 2,100
Sold out The Future Sweatshirt The Future Sweatshirt The Future Sweatshirt The Future Sweatshirt
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The Future Sweatshirt ₹ 3,000 ₹ 2,700
Available in 2 colors
Sale The Vibe • T-Dress - Black The Vibe • T-Dress - Black The Vibe • T-Dress - Black The Vibe • T-Dress - Black
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The Vibe • T-Dress - Black ₹ 2,500 ₹ 1,250
Available in 2 colors
Sale The Antima Tee - White The Antima Tee - White The Antima Tee - White The Antima Tee - White
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The Antima Tee - White ₹ 2,400 ₹ 1,680
Sale The Fragile Shirt - Women (Red) The Fragile Shirt - Women (Red) The Fragile Shirt - Women (Red) The Fragile Shirt - Women (Red)
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The Fragile Shirt - Women (Red) ₹ 3,749 ₹ 2,999
Sale The Jhanavi - Women The Jhanavi - Women The Jhanavi - Women The Jhanavi - Women
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The Jhanavi - Women ₹ 2,800 ₹ 1,960
Sale The Vibe • Oversized Tee The Vibe • Oversized Tee The Vibe • Oversized Tee The Vibe • Oversized Tee
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The Vibe • Oversized Tee ₹ 2,300 ₹ 1,380
Available in 2 colors
Sale The Fragile Shirt - Women (White) The Fragile Shirt - Women (White) The Fragile Shirt - Women (White) The Fragile Shirt - Women (White)
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The Fragile Shirt - Women (White) ₹ 3,749 ₹ 2,999
Sale The Antima Tee - Black The Antima Tee - Black The Antima Tee - Black The Antima Tee - Black
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The Antima Tee - Black ₹ 2,400 ₹ 1,680
Sale The Tatiana The Tatiana The Tatiana The Tatiana
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The Tatiana ₹ 2,500 ₹ 1,750
Available in 2 colors
THIS ONE'S FRAGILE
SWEATSUIT SETS

YOU & ME

here's how the fam is wearing (and feeling) it

The Real Connection Shirt
The Real Connection Shirt ₹ 3,000 ₹ 2,100
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The Social Approval Hoodie
The Social Approval Hoodie ₹ 3,500 ₹ 2,450
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The Untitled Denim Shirt
The Untitled Denim Shirt ₹ 4,000 ₹ 3,000
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The Up In The Cloud Hoodie
The Up In The Cloud Hoodie ₹ 3,000 ₹ 2,100
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The Yashika • Sweatshirt
The Yashika • Sweatshirt ₹ 3,000 ₹ 2,100
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THIS IS WHAT WE GIVE A SH*T ABOUT

HEAR IT FROM OUR CUSTOMERS